The article presents the results of a study of the authenticity factors of ethnosport competitions, which originally existed as rituals of traditional games in the framework of people’s holidays. The festivities now serve as a catalyst for the development of the formed tourist areas and directions, since they help to overcome the problems of seasonality and compensate for periods with low tourist activity due to an increase in the flow of visitors. The traditional games always contain one main competition of ethnosport, which serves as the culmination of an event. From all the diversity of ethnosport, we chose to study kayak competitions with using traditional boats during the people’s holidays. We have studied the experience of two decades since the beginning of the new history in the conditions of sporting races on Chinese Dragon boats (canoes) and Khanty-Mansi races on oblas (kayaks) by comparing sociological surveys at competitions in Macau (China), Melbourne (Australia), and Nefteyugansk (Russia). The aim of the research was the development of the concept of people’s holidays in the face of contradictions by the correlation between authenticity and commoditization – depersonalization under the influence of statutory standards in the approaches to organizing mass cultural and sporting events. Identifying the risks of commoditization is the main goal of our study aimed at finding mechanisms for compensating for the negative impact of socio-cultural design. Interpretation of the results of the research aimed at forming recommendations to the organizers of ethnosport competitions in event tourism, including the features of working with participants, spectators, international organizations and information support.
authenticity, cultural project management, ethnosport, event management, people’s holidays, sport, traditional games
The article presents the results of a study of the authenticity factors of ethnosport competitions, which originally existed as rituals of traditional games in the framework of people’s holidays.